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The Little Lemons Company is dedicated to providing high-quality and personalized products for Newborns, Kids, and Moms. We’re passionate about creating meaningful moments in our products and are looking for someone to help build our brand presence and audience through innovative marketing and an authentic online presence.
Job Summary:
We are seeking a creative, detail-oriented, and results-driven Marketing Manager to lead our marketing efforts, including content creation, social media management, email marketing, and website management. The ideal candidate will be responsible for developing and executing strategies that engage our audience, drive growth, and ensure a consistent and cohesive brand presence across platforms.
Key Responsibilities:
  • Social Media Management:
  • Create, edit, curate, and schedule all photography and video content for Little Lemons’ social media channels in line with strategic marketing goals.
  • Manage a detailed social media calendar, ensuring timely execution of posts, campaigns, and promotions.
  • Monitor social media channels for industry trends and best practices to inform strategy.
  • Monitor and respond to reviews, comments, and messages across social media and online reputation platforms to foster positive relationships and nurture the Little Lemons online community.
  • Email Marketing & Campaigns:
  • Design and execute weekly email campaigns to engage our audience, increase conversions, and promote products/services.
  • Make design updates to existing email flows to ensure they align with brand guidelines and marketing goals.
  • Use the Klaviyo email platform to manage the email calendar, including building out and scheduling email campaigns.
  • Track and analyze email performance data, optimizing campaigns for higher engagement, conversion, revenue, and growth.
  • Stay on top of competitive email marketing trends and best practices, ensuring our campaigns remain innovative and effective.
  • Report on email campaign findings to the team to inform strategy and performance improvements.
  • Website Management & Design:
  • Assist with the maintenance of the Little Lemons website, including basic updates related to marketing promotions.
  • Design website assets for the homepage and various collection pages to ensure consistency in e-commerce and brand look and feel.
  • Monitor website functionality, traffic, and performance, ensuring an optimal user experience.
  • Campaigns and Strategy:
  • Develop and execute marketing campaigns that drive engagement, customer acquisition, and revenue growth.
  • Collaborate with cross-functional teams to ensure cohesive and impactful marketing efforts.
  • Analytics and Reporting:
  • Analyze industry trends, customer insights, and competitor activities to refine marketing strategies.
  • Monitor and report on the performance of all marketing initiatives, using analytics tools to measure ROI and effectiveness.
  • Community Engagement:
  • Actively engage with the Little Lemons social community, building relationships that enhance brand loyalty.
  • Additional Duties:
  • Perform other duties as assigned to support the overall success of Little Lemons’ marketing initiatives.
Qualifications:
  • Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
  • Proven experience in social media management, digital marketing, content creation, and email marketing.
  • Proficiency in Klaviyo, social media scheduling tools, and basic website management platforms.
  • Excellent communication, organizational, and project management skills.
  • Creative mindset with attention to detail and a knack for storytelling through visuals and content.
  • Ability to adapt to a fast-paced environment and manage multiple projects effectively.
Why Join Us?
At Little Lemons, you’ll be part of a passionate team that values creativity, collaboration, and innovation. We offer a supportive work environment where your ideas can make a real impact.
How to Apply:
Send your resume, portfolio, and a brief cover letter highlighting your experience and why you’re excited about this opportunity to help@thelittlelemonscompany.com
Job Type: Part-timeExpected hours: 10 – 25 per weekSchedule:
  • Choose your own hours
Work Location: Remote, Preference given to those located in Overland Park, KS area